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Apps that put money on your workout promise: where the money goes

GoodEitherWay gives a missed week's whole stake to a charity you chose, and the charity, not you, pays our fee. Here is how that compares with StickK, Beeminder and the pot-splitting apps.

What makes GoodEitherWay different

GoodEitherWay is a Norwegian workout app: you commit to one to three sessions per Monday-to-Sunday week, with one flat 100 kr stake on the whole week. Do every session and you pay 0 kr. Miss one and the whole 100 kr is donated to the charity you picked (in Norway today, Make-A-Wish Norge), charged on the charity's own Stripe account. The charity pays our 20 kr fee out of it. You never pay a fee, a subscription or a membership.

Finish your sessions before Thursday and GoodEitherWay never even holds money on your card. Proof is a quick photo only you can see, and nobody reviews it. The app never tells you which exercises to do. It speaks Norwegian and English and charges in kroner.

The others, in one honest line each

Pot-splitting apps: everyone pays into a pot for a fixed-length challenge, often a step count read from a fitness tracker. Players who hit their goals for the whole challenge split the pot, and the app keeps a cut; the largest step-count app keeps 15% of the gross pot and also sells a membership.

StickK: you write a commitment contract and choose who gets the stake if you fail: a friend or foe, a charity, an anti-charity (a cause you dislike), or stickK itself. A referee you name can confirm whether you kept it.

Beeminder: you track any measurable goal against a line, and if you fall off it, Beeminder charges your card. The pledge starts at $5 and climbs ($10, $30, $90 and up) with each slip unless you set a cap, and there is an optional premium subscription.

Checked on 1 November 2026 against each company's own site: the stickk.com contract terms, help.beeminder.com and the published FAQ of the largest step-count pot app. Terms change. If one of these lines is out of date, write to hello@goodeitherway.com and we will correct it.

Which one fits

If you want the chance to win money, a pot-splitting app is the honest recommendation. Your win is paid for by the players who did not finish.

If you want the sharpest possible threat, StickK's anti-charity gives you that, at the price that a bad week funds something you oppose. If you track many kinds of goals and want the stakes to climb, Beeminder is built for it.

If you live in Norway, want one flat stake per week that can never escalate, and want a missed week to do some good, that is what GoodEitherWay is for.

Fair questions

Can I win money on GoodEitherWay?

No. There is no pot and no payout. The best outcome is that you do every session and pay 0 kr. A missed week is a donation to the charity you chose.

Who keeps the money when I miss?

On GoodEitherWay, the charity you chose. The whole 100 kr is charged on the charity's own Stripe account, and the charity pays a 20 kr platform fee out of it. GoodEitherWay never holds your money.

Can the stake grow if I keep missing?

Not on GoodEitherWay. It is one flat 100 kr per week whether you committed to one session or three, and never more than one stake a week.

Is GoodEitherWay available outside Norway?

Not yet. Stakes are live only in Norway, where the charity behind them is set up to receive them. Other countries open as charities join.

One flat stake, one week at a time, and something good happens either way.

Make this week's promise